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Webcast: Launching .neustar
The team at Neustar thinks that .brands are the future.
So much so, that we have just completed the transition to our own .neustar Top-Level Domain.
In this Neustar .brand webcast, we share some insights on how we made this happen across our organization.
What to expect:
- What technical and operational steps went into our launch
- How we built a communications plan for stakeholders around the change
- Where we see some of the biggest opportunities and challenges of a .brand transition
Regular Neustar .brands presenter Tony Kirsch is joined by Barbara Reed, Corporate Website Marketing Manager at Neustar, who was an integral part of the shift to the .neustar TLD.
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The digital landscape has changed, and disruption is no longer just for startups. In today’s increasingly cluttered market, some of the world’s biggest organizations are turning the tables on digital and taking back control of their brand. A .brand Top-Level Domain creates new pathways to forge stronger connections with your customers. With your company or brand name to the right of the dot, you gain an unprecedented level of control, flexibility, and security for your digital presence – in addition to endless new possibilities for creativity and innovation. Make way for branding that cuts through the clutter. Make way for better customer experiences and real, meaningful connections. Make way for a new evolution in digital. Make way world, for the digital superbrand. MakeWay.World is the online hub for news, resources, tips and inspiration on .brands. Whichever direction your .brand takes you, MakeWay.World provides the insight and guidance to get you there.
Get in touch
We are commited to providing the latest information regarding .brand TLDs and any interesting news around Registry solutions for brands. If you have a story or press release to share, an update for our Showcase, or questions about anything on the site, please contact us at firstname.lastname@example.org