Resources & Best Practices

for .brand applicants, their advisors, and anyone interested in how .brands are revolutionizing digital marketing


The .neustar Launch Guide

The .neustar Launch Guide Unleashing the Power of a .brand At Neustar, we truly believe .brand Top-Level Domains (TLDs) have a huge role to play in putting the power back into the hands of marketers. By empowering customers to connect directly to specific online...

Think global, act local: Geo-targeting & your .brand

Think global, act local: Geo-targeting & your .brand “The increased flexibility and ability to create domains specific to a location or region has created a world in which a global brand can now reach customers on a local level, leading to a better customer...


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MakeWay.World is the online hub for news, resources, tips and inspiration on .brands from global dotbrand experts.

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