A .brand new opportunity
Promotional or campaign-based sites can be a quick and simple way to utilize a .brand domain without impacting existing online assets. Hosting your holiday campaign on your .brand domain lets you create a unique, memorable address for your seasonal messaging and slowly introduce your customers to the .brand by tying it to fun, engaging content that they’ll want to re-visit and share.
Whether it’s an end-of-year greeting to clients hosted at www.holidaycard.brand, details of your upcoming sales at www.xmassale.brand, or a full creative campaign at www.merrychristmas.brand, your .brand Top-Level Domain allows you full creative control over the name of your campaign.
The added bonus? The increased data insight you gain by owning your own online namespace allows for a great opportunity to evaluate your audience engagement, see what’s working and take stock of the effectiveness of your campaigns as you plan for the New Year.
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