Four Benefits of a .brand

Four Benefits of a .brand

4 Benefits of a .brand From building trust to engaging more deeply with your customers, the benefits of a .brand can be as unique as your brand itself. 1. Create a Trusted, Secure Space  “If it doesn’t end in our .brand, stop. It isn’t us.” Teaching customers this...
www.usa.fage

www.usa.fage

www.usa.fage FAGE (pronounced ‘fa-yeh’) began its business in 1926 with the first dairy shop in Athens, Greece. It’s now available in a number of countries, and customers in the USA can find product information, company history and North American store locations...
Why Did Saxo Bank Move its Homepage to home.saxo?

Why Did Saxo Bank Move its Homepage to home.saxo?

Why did Saxo Bank move its homepage to home.saxo? This piece was originally published in full on LeapRate. It has been republished with permission. Saxo Bank’s decision to dump saxobank.com for home.saxo got a lot of attention and went viral on social media. ...
Six Things You Can Do Right Now with Your .brand

Six Things You Can Do Right Now with Your .brand

6 Things You Can Do Right Now with Your .brand Maybe you have a .brand and are ready to launch domains, but are thinking, “Well, it’s new, so that means time and hassle.” Take a cue from early adopters and you’ll see there are plenty of ways you can use your .brand...