Market Roundup: Experimentation Drives These .brand TLDs

Market Roundup: Experimentation Drives These .brand TLDs

Market Roundup: Experimentation Drives These .brand TLDs Check out how these three brands are using their .brand TLDs to innovate and redefine their very own digital landscape. Among other tactics within these examples, you’ll find promotional pages, pages for...
.brand Delegated? Now Comes the Fun Part

.brand Delegated? Now Comes the Fun Part

.brand Delegated? Now Comes the Fun Part By Corey Grant Senior Advisor – Professional Services, Neustar A little over a year ago I wrote a series of articles to help guide those with a .brand TLD through the delegation process. After ICANN’s recent push...
NIC Pages Show Global Companies Accelerating .brands

NIC Pages Show Global Companies Accelerating .brands

NIC Pages Show Global Companies Accelerating .brands The Cartier panther has a new perch. For over 100 years this elegant beast–a symbol of the French jeweler’s passion and creativity—has graced watches, rings, you name it. Now it sits regally atop the organization’s...
Bloomberg Reports Surging Interest in .brands

Bloomberg Reports Surging Interest in .brands

Bloomberg Reports Surging Interest in .brands Because of their potential to help brands differentiate, branded Internet domains are building real momentum, according to a Bloomberg BNA Law and Electronic Commerce Report.  “We are working with a number of folks right...